About the challenge

ABOUT THE CHALLENGE

This challenge is a semester-long, company-backed product project where student teams worked as full product teams: PMs, designers, researchers, and PMMs, to solve a real problem provided by an industry partner.

Unlike a traditional hackathon, this challenge focused on research, iteration, and depth. Over 8 weeks, teams moved through the full product development cycle: user research, problem validation, ideation, PRD creation, prototyping, feedback loops, and final presentation.

Each Devpost submission includes:

-  UX Flow
-  Pitch Deck
-  PRD
- Figma Prototype
- Video!

Get started

GET STARTED

Teams began with a company prompt, a scoping doc, and mentor guidance. From there, they created a project timeline, conducted user research, narrowed the problem, ideated features, defined an MVP, and built mid- to high-fidelity prototypes.

By Demo Day, each team delivered a fully researched, validated, and designed product concept — complete with a PRD, prototype, and polished pitch.

Requirements

What to Build

 

    • A validated problem statement based on user research

    • A clear MVP definition

    • A PRD outlining requirements, features, and success metrics

    • A Figma prototype showing core flows and UX

    • A pitch deck that tells the story from problem → solution → impact

    •  

What to Submit

Each team must submit:

1. Pitch Deck (If you chose to include)

2. Product Requirements Document (PRD)

Covers problem definition, user personas, feature list, MVP scope, success metrics, and technical considerations.

3. Figma Prototype (Public link)

A mid/high-fidelity prototype demonstrating key flows and the core experience.

4. Presentation Video (5 minutes max + Q&A optional)

A recording of the team’s pitch for Demo Day.

5. Devpost Write-Up

Quick descriptions for challenge overview, what you built, how you built it, and what you learned.

6. UX Flows 

Highlighting the critical journeys a user can take.

Hackathon Sponsors

Prizes

$250 in prizes
Gift Cards
$50 in cash
5 winners

Devpost Achievements

Submitting to this hackathon could earn you:

Judges

Product@TAMU Officers

Product@TAMU Officers

Judging Criteria

  • Rubric.
    Pitch 40 points for the pitch (problem understanding, research, solution clarity, innovation, and feasibility) Prototype 50 points for the prototype (core functionality, user alignment, clarity, and polish)

Questions? Email the hackathon manager

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